Happy new year!
As we link arms to sing Auld Lang Syne – many of us will be thinking of ways to improve our lives in 2014.
According to research, the top 5 New Year’s Resolutions are:
1. To lose weight
2. To quit smoking
3. To do more exercise
4. To get a new job
5. To improve our finances
While we cannot help you with the top 4 we may be able to help with the final one. If you are a jukebox operator, you may be interested to know about an innovative new app that Soundnet is introducing early in 2014.
soundjack will allow customers to choose and pay for the music they want to hear in pubs and clubs – either via the jukebox or background music, using their mobile phones.
Based on figures released by those operating similar systems in the US, we believe that soundjack will enable operators to see an uplift in music revenue of around 30 per cent.
In 2011, 46 per cent of us in the UK used our phones to access the internet. We are confident that an app will bring a new demographic to pay-per-play music, as our research shows that more women will use it, and a greater number of under-34s.
The soundjack app will be available on all online-enabled Sound Leisure jukeboxes and for customers to download onto their smartphones from early next year. The charges to operators are based on consumer play only – so there won’t be extra expense.
Soundnet has partnered with mobile payment specialist Payforit, which is a web-based mobile payment solution and Paypal, allowing customers to make quick, easy and secure payments with only a mobile number or their existing Paypal account. Juniper Research released figures this year showing that when retailers have implemented mobile carrier billing they have seen their average transaction value rise by more than 40%.
By using the data provided by Soundnet’s exclusive deal with the Official Charts Company, soundjack is able to bring exciting functionality to the mobile.
If you would like to know how soundjack could make your business more profitable in 2014, please contact Toby or James or visit the Sound Leisure/Soundnet stands at EAG and ICE in January.